Wednesday, May 21, 2014

4.THE HISTORY OF THE PRODUCT

Converse comes from the name Marquis Converse Starts Converse Company. Converse was founded in 1808. The first shoes were made ​​rubber and canvas. But shoes aren’t for sport.
Converse became popular in 1920s, when made ​​special shoes for basketball. Then, the brand was called Converse All Star, promoted by players.
Later went on to make the official NBA shoes. Since that time, was popular among artists and musicians.
Currently, they are very popular. The company was sold to Nike in 2003. Why they are so popular. 2008 sold about 950 pairs.


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